Vol. 5: Issue #14: Letter #89 (Previous newsletters available in archives on web site)

Ignorance 101: What Price?
(Or, What’s All This Concern About Energy Anyway?)
 
      If you have more money than you can spend…then this newsletter is not for you and you should read no farther. If however, you’re like most of us, and can always use extra dollars, what follows may be of interest.

     OK, so maybe “energy” education is not high on your list of priorities. However, now that today’s high oil prices are again "flooring’’ homeowners with soaring energy bills (which translates into among other things, higher heating and cooling costs), it’s become very important.

     First, let’s see if we can find a better (and a more realistic) definition of the word “energy”...because the word “energy” is somewhat vague and might mean different things to different people.

     Think about it like this. It’s not energy that people want or are even interested in…it’s the services that energy provides, such as cooking, hot water for a shower or keeping you comfortable inside your house, 365 days of the year…no matter what the weather is like outside.

     Looking at it in that light, we could easily see how a financial planner might chide you for shopping all over town to get the best prices on groceries, clothes, etc., and neglecting the larger savings that can accrue from controlling the energy costs in your own home.

     For example, take the single biggest user of energy (gas & electricity) in your house, heating and air conditioning. In most homes, it consumes between 45-55% of all the energy used.

     C’mon! you might say…what do I know about the Btu’s in a cu ft of gas or a kilowatt of electricity? And even if I knew, what could I do about it anyway? After all, how many times do I buy a heating/cooling system in a lifetime? Probably 2 or 3 at the most. And most of the time, if there’s adequate heating or cooling, I never even give the HVAC system a thought...other than to make a service call when things go wrong.

      Maybe you should give it more than just a passing thought. New technologies many times can provide you with the same services at a fraction of the energy cost. For example, refrigerators made before 1978 averaged 1,807 kilowatt-hours/year. As a result of federal regulations and industry innovations, this figure was down to about 700 kWh/year by 1994. That means that the energy to operate a refrigerator was cut by more than 50%!

      So you can see, increasing the energy efficiency of your home can significantly reduce your monthly energy bill. Here’s 2 ways to cut energy usage as it relates to your HVAC system:

  1. Tune-up/Check up. Twice yearly (Spring & Fall) have the system inspected and “tuned up” for maximum efficiency by a professional technician. Sometime in mid-August, Climatemakers will again offer the most comprehensive tune-up in the industry (32 check points) at up to a 40% discount for early placement of order. For more info on our tune-up Click here.
     
  2. High efficiency equipment. If you have to replace your system, either from age or frequent repairs, consider the long range effect on your wallet from the cooling comparison chart below. Similar savings are available in heating equipment. For comparison purposes, remember that cooling systems 10-15 years old have a SEER (Gov efficiency rating) of about 6. That’s all that was available back then.
   
Cooling Cost Comparison Chart*
       
  New
Equipment
SEER
Old
Equipment
SEER
Percentage
of
Savings
       
  10 6 40%
  10 8 20%
       
  12 6 50%
  12 8 33%
  12 10 17%
       
  14 6 58%
  14 8 43%
  14 10 29%
  14 12 15%
       
  16 6 63%
  16 8 50%
  16 10 38%
  16 12 25%
  16 14 13%
       
  18 6 66%
  18 8 56%
  18 10 45%
  18 12 33%
  18 14 23%
  18 16 12%
       
  * Product of Contractors Advantage Inc.
 
     Unfortunately, in the HVAC industry, differences in price for either the product (or for the services required to install and service it), often fail to reflect the real difference in the final result.

     The brand name of a well known manufacturer does count for something, but because of the variety of models and more important, the experience of the dealer who must install and service the product is so vital, a difference in price is no assurance to the consumer, that the quality is high or low.

     Small wonder then, that on our newest web page “Test your HVAC IQ” (Click Here), when the viewer is given 4 options to the question: “What is The most important thing to consider when purchasing a new HVAC system?”:

                     a.    Get the best price.
                     b.    Get unit with highest efficiency.
                     c.    Select a contractor you can trust.
                     d.    Select Name Brand equipment.

…that the answer is a resounding Select a contractor you can trust!

     Ignorance on the part of consumers and their consequent failure to get the most for their money is sometimes due to sheer stupidity, but more often to the lack of information rather than lack of intelligence.

 

Climatemakers Ltd.

Merry Sherman
2nd Generation President
Phone #: 757-468-5800
Fax #: 757-468-5805
email: comfort@climatemakers.com
Web site: http://www.climatemakers.com
"Your family's indoor comfort is our family's business"

     P.S. Our website is constantly being updated to add content and to make it easier to navigate…so that you can find answers to your questions about HVAC, quicker than ever before.

     P.P.S. Remember, if you have any questions about the HVAC system in your house; how we can be of better service to you, or about our web site, please email them to me. I'd like to hear from you. Our newest web page, “Testing Your HVAC IQ ", is an online test of your knowledge about Heating and Air Conditioning and has just been posted. You are especially invited to visit it by clicking here .

     Programmable Thermostat. Automatically regulates the heating/cooling in your house to suit your lifestyle. Click here to find out how.

     Electronic Air Cleaner. Removes dirt, dust and pollen to improve your health. Click Here to find out how.

     Humidifiers. Adds moisture to the air in the winter. Click here to find out how.

     Zoning System. Saves even more energy as it increases or decreases the heating/cooling in those rooms where and when it is not needed. Click here to find out how.

     To see our whole web site at a glance, Click here.

     
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