Vol. 5: Issue #18: Letter #93 (Previous newsletters available in archives on web site)

Let’s Ask Your Heating System (revisited)
 
(Excerpts from an interview with a heating system and a specialist from Climatemakers)
 
CM Specialist:


Your System:
Do you think you really need a “tune-up/check-up” this year?

Only if you want to be comfortably warm this winter on the coldest nights…and if you are not afraid that I might break down on a real cold day.
   
CM Specialist: Oh, come on, it’s not that bad!
   
Your System: REMEMBER LAST WINTER…all that cold, raw, miserable air, laden with cold germs and pollution that you gave me to clean and make toasty warm? About the end of February, I didn’t know if I was going to make it or not. And now this year, all that talk about it going to be a super cold winter because the summer was so HOT! I really need your help if I’m going to keep you comfortable this winter.
   
CM Specialist: So you really think it’s necessary?
   
Your System: Oh, Yes. P-L-E-A-S-E, call Climatemakers (468-5800). They’re the experts. They’ve been rejuvenating heating systems like me for over 50 years! Just thinking about those skilled mechanics cleaning my pipes and tuning up my electrical system makes me tingle all over in anticipation.
   
CM Specialist: Yes, but those “tune-ups” cost money and I’m not sure they are worthwhile.
   
Your System: They’ve got the most comprehensive (32 points) “check-up-tune up” in the entire area and right now it’s on sale! But please hurry. There’s only a few days left to take advantage of their special seasonal discount.

P-U-L-E-Z-E, P-L-E-A-S-E, PLEASE. Give me a new lease on life. I’m worth it! I’m a good investment.
1.     I’ll save you money on operating costs.
2.     I’ll save you even more money by having my life extended.
3.     Most important of all, you can avoid the inconvenience of me breaking down, just when I’m needed most.

   
CM Specialist: Well, there you have it…straight from your heating system’s hotspot.
   

     We do offer the area's most comprehensive preventative maintenance service available (32 points). For proof, see for yourself the effect each point has on the performance of your system (and why you should not settle for less) by going to our website. Click here.

     For PURELY SELFISH REASONS, and for a strictly limited time (Sept-Oct), a substantial seasonal discount on this service is available. We hate to give away so much money, but to date, we haven't been able to devise any other way to persuade people not to wait for the 1st cold day of winter to call…and we need the time to properly prepare the heating systems for our hundreds of customers before the winter sets in for earnest.

     This makes for both of us a "win-win" situation. We win by getting you to order early (and can do more jobs)...you win, if you order early by getting a $135 value for a lot less money (and you can save even more if you order on line) as you join hundreds of others who every winter, make Climatemakers their contractor of choice.

     But there are only a few days left to take advantage of this special seasonal discount. Unfortunately, you have missed the whopping maximum discount of 40% that was available for the first 2 weeks of the limited time offer, for as you know if you read our last newsletter, our seasonal discounts are effective only from 09/01/04 to 10/31/04. That means that 27 of the 61 days have already expired. However, if you act within the next 2 days, you can still get the 30% discount and reserve the date that is most convenient for you. And remember, there is an extra discount when you make your reservations on line.

     On line reservations are easily made by clicking here. The cost of the "check-up/tune-up" is a small price to pay for superior equipment performance that results in lower energy bills and extended life performance…and don’t forget to click on that 8th button to get the extra discount.

Reminder: THE MAJOR CAUSE OF EQUIPMENT FAILURE IS INADEQUATE MAINTENANCE.

Why not do it right now? Click here.


Climatemakers Ltd.

Merry Sherman
2nd Generation President
Phone #: 757-468-5800
Fax #: 757-468-5805
email: comfort@climatemakers.com
Web site: http://www.climatemakers.com
"Your family's indoor comfort is our family's business"

     P.S. Our website is constantly being updated to add content and to make it easier to navigate…so that you can find answers to your questions about HVAC, quicker than ever before.

     P.P.S. Remember, if you have any questions about the HVAC system in your house; how we can be of better service to you, or about our web site, please email them to me. I'd like to hear from you. Our newest web page, "Testing Your HVAC IQ", is an online test of your knowledge about Heating and Air Conditioning and has just been posted. You are especially invited to visit it by clicking here.

     Programmable Thermostat. Automatically regulates the heating/cooling in your house to suit your lifestyle. Click here to find out how.

     Electronic Air Cleaner. Removes dirt, dust and pollen to improve your health. Click here to find out how.

     Humidifiers. Adds moisture to the air in the winter. Click here to find out how.

     Zoning System. Saves even more energy as it increases or decreases the heating/cooling in those rooms where and when it is not needed. Click here to find out how.

     To see our whole web site at a glance, click here.

     
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